For Creatives Who Want More Alignment, Less Hustle

Let’s create a life and work that’s grounded, intentional, and aligned with who you really are.

Hi, I’m Bernadette. I am a Creative Business Coach For Photographers.


25+ years as a successful photographer and business owner taught me that my superpowers are connecting with people on a deep level, business entrepreneurship, and coaching.

My photography career also taught me what it’s like to hustle for the next job, say yes to misaligned clients (and to every project that came my way). Scarcity mindset and not having a clear creative and business direction that felt aligned quickly turned excitement into burnout.

Fortunately, I hired a coach and a therapist, and out of the burnout, I manifested my dream career—what I love even more than shooting—coaching creatives like you who are ready to move forward with lighness, alignment, real connection to what you shoot, more joy, and more money.

What I loved most as a photographer wasn’t the click of the shutter—it was creativity on my terms, the light, and most of all, the connection to people—this was always at the forefront of my career purpose.

I’m here to help you listen in, align your business with your values, and your ‘why’ behind your decisions, and move forward with confidence.

This work is rooted in deep listening, grounded strategy, and a commitment to building something sustainable, joyful, and honest.

If you are a photographer who desires alignment again— and on your terms—and you are ready to transition feeling aligned, I would love to connect. Maybe you know something needs to shift—but you're not sure how or where to begin. That’s where I come in.

“Working with Bern helped me realize the type of work I really wanted to be doing. She helped give me direction on how to make the needed changes, like improving my website and portfolio. Bern is easy to talk to and genuine. I'm grateful I found her!” -Michelle Deppe, Portrait Photographer, SLC Utah

“Before I started coaching sessions with Bern, I was pretty disorganized and lost when it came to marketing for my business. During our sessions, she helped me find a clear path forward and helped me prioritize the tasks that would make the biggest impact. She also helped by holding me accountable to following through with the tasks that were the least fun for me, and offered feedback whenever I needed help. This gave me a clear direction, so it's much easier for me to continue the work we started, and I'm much more motivated overall!” -Becky/SLC